Finally, a prospecting system that works. Every time.
Learn a proven plan to find and win more prospects. 
Massimo Immersion is an exclusive event that puts you with a room with 50 dedicated commercial real estate professionals for a day of ultra-productive coaching and implementation.
June 12, 2019     —    Raleigh-Durham , NC
Learn How Others Are Consistently Securing Higher Quality Prospects
Your current prospecting system is expensive... 
Every day you lose potential clients. They don’t return your calls and don’t answer your emails. Instead of looking forward to your calls, they are automatically sending you to voicemail. 

Without a robust pipeline, you do not have a scalable way to grow your business. 

At the end of the day, each lost prospect is money you don’t make, and it’s all because of your current system.

It’s time you learn what the top producers already know:
The key to success is a better prospecting campaign.
With the right plan in place, you can wake up every day excited about your results. You can finally have proven steps to grow a more profitable commercial real estate business while working fewer hours.
“There is a huge shift in what works in prospecting. What used to work is simply not as effective. There are new strategies, new tactics, and new tools Massimo Members use with great success. And the beauty is it can be systematically applied and executed. That is what Massimo Immersion is all about.”
Rod Santomassimo - Founder & President, The Massimo Group
It’s time to attend Massimo Immersion.
In just one day, you’ll learn proven ways to build a stronger, healthier pipeline. As a result, you’ll discover the secrets to becoming a top producer in commercial real estate. And you’ll build a stronger business than you ever thought possible.

"We had our entire brokerage team participate in the Massimo Immersion, the Prospecting Playbook event. The Massimo Group, once again exceeded our high expectations. The program was well designed and directly applicable to give our Advisors a plan of action to win new business opportunities and clients. Our experienced team of Advisors described the event as “transformative”, “dynamic” and “eye-opening”. We highly recommend this event to any commercial real estate professional or team that is looking to differentiate themselves and build a customized playbook for securing new business for their future success."
Brent miller, ccim, cpm, managing director | svn miller
"The day provided more clarity for the direction of my career than I have had in the last 18 years!"
"The Immersion program flipped that switch by giving me a ‘play book’ and explaining the science and art of prospecting. The investment for the program was worth every penny and I'll enthusiastically recommend it every chance I get."
What to Expect
from Massimo Immersion
Learn what matters
Learn what matters
Save the fluff for a kid’s teddy bear. Generic, dull keynotes are great for other events, but not Immersion. Each session uses only current, action-oriented content delivered by the founder and president of The Massimo Group, Rod Santomassimo. Discover the specific ways top performers become top performers. 
Get an action plan
Get an action plan
Massimo Immersion is an intermediate to advanced-level event. Our certified Massimo Coaches lead you in a small group, giving you tactical insight for implementing each topic.
Leverage From Others
Leverage From Others
Attendees range from mid-career brokers to top-producers, from boutique firms to big national firms from across North America. No matter the background, everyone has the same goal: build a better business. By meeting a wide range of other brokers, you get opportunities not available anywhere else.
The One-Day Agenda
At the end of your experience at Immersion, you will leave with an executable Prospecting Playbook designed to grow your business.
Creating Your Prospecting Playbook
Prospect calls, campaign-focused calling, and the secrets of Thousands of successful Massimo Members
Anticipating Needs and Issues of Prospects
Your prospects only want to do business when there’s a need or a killer opportunity. When you learn how to understand and anticipate their needs, you unlock a powerful secret to communicating effectively. You’ll leave them thinking, “They really get me.”
Value Proposition
Construct a clear, concise, and compelling value proposition that can be customized instantly to speak to the direct needs of your prospect.
Prospecting Letters
Letters work. Why? Your competition isn’t using them. Learn how to use them, so prospects want to take your call.
Opening Statements for Prospecting Calls
It is the only thing that you KNOW you will get to say when a prospect takes your call. It is also the ONLY part of a call we think you should script so that you nail it every time and earn the rest of the call.
The Prospect Call
Scripts cause intellectual suicide. The best calls focus on the specific needs of the prospect, not your detailed notes. Learn the 5 directions a call can take, then develop a plan for each. Your plan gives you supreme confidence in the call. Oh, and should you leave a voicemail? If you do, how do you leave an awesome one?
Advanced Questioning Methods
Successful calls are driven by the client responding to your excellent questions. Learn advanced questions techniques that help the prospect give you the information needed to win the opportunity.
Your Prospecting Playbook
At the end of your Immersion experience, you have a robust Prospecting Playbook. It is the customized and executable plan for you to take back and put to work. Leaving with this comprehensive playbook allows you to quickly take action, and begin attracting your ideal prospects.
One payment of $597
**Only 50 Seats Available**
**Must Have 3+ Years of CRE Experience**

If you have a group of 4 or more, 
contact Kathryn ( for special pricing 

Imagine waking up every day and having the clarity of knowing precisely what it takes to find better prospects.
Imagine having the comfort of making more money by working smarter, not harder.
Imagine having the confidence of owning a proven system to build a better, more profitable prospecting pipeline.
How do you get to that imagined future?
It starts with attending the Massimo Immersion
Profitable businesses are proactive, not reactive. Stop working in a reactive mode. Use a time-tested plan to build the commercial real estate business of your dreams.
Copyright 2019 - The Massimo Group